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How LeadGen App Scaled DR From 13 to 70

SaaS SEO case study: exponential traffic and lead growth via long-term SEO and link building over 4+ years.

+438%Domain Rating13 → 70
+34xRef. Domains61 → 2,100+
+317%Monthly Leads60 → 250
LeadGen App website
01

Overview

We helped LeadGen App grow domain rating from 13 to 70 and scale monthly leads from 60 to 250 over 4+ years.

LeadGen App is a leading SaaS company specializing in digital form builder and lead management software for B2B companies. Since January 2020, our team has focused on a strategic SEO and link-building campaign to grow their online presence, increase organic traffic and boost lead generation.

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02

Campaign Strategy

A long-term, high-authority link building program that acquired 600+ contextually relevant backlinks from SaaS and business websites.

The main goal was to drive substantial organic growth for LeadGen App by acquiring high-quality backlinks from authoritative and contextually relevant SaaS and business websites. We helped them execute a sustained, compounding link building strategy that paired with technical SEO and content production.

03

Campaign Results

Remarkable growth across every SEO metric that matters for a SaaS business.

Domain Rating13 70 +438%
Referring Domains61 2,100+ +34x
Total Backlinks113 15,800 +13,900%
Monthly Website Traffic500 35,806 +71x
SEO Traffic / Month400 27,600 +68x
Monthly Leads60 250 +317%
04

Strategy

Long-term SEO engagement blending authority link building, content and SaaS-specific intent.

  1. SaaS-Specific Link Building

    600+ high-authority links acquired from SaaS, marketing and B2B tech publications over the campaign.

  2. Content-Led Organic Growth

    Strategic content calendar supporting long-tail commercial keywords and top-of-funnel visibility.

  3. Technical SEO Foundation

    Resolved crawl, indexation and speed issues to ensure every link and page delivered maximum SEO value.

  4. Conversion-Focused Pages

    Optimized product pages and feature hubs to convert SEO traffic into SaaS sign-ups and leads.

  5. Sustained Multi-Year Cadence

    4+ year partnership allowed compounding ranking gains across hundreds of target keywords.

05

Conclusion

LeadGen App is proof that strategic, long-term SEO and link building can transform a SaaS business. DR 13 to 70, 60 to 250 monthly leads, and traffic growth from 500 to 35,806 visitors per month - all driven by a disciplined authority link building program and tight SaaS-focused on-page work.

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Ethical link building and full-service SEO for B2B and SaaS brands that are serious about compounding growth. Pick the path that fits your team.